HeartScreen
America, Inc.
Privacy and
Security Statement
This
Privacy and Security Statement applies only to
www.heartscreenamerica.com, register.heartscreenamerica.com, md.heartscreenamerica.com and www.heartscreenings.com, operated by
HeartScreen America, Inc. In this Privacy and Security
Statement,
"HeartScreen America" refers to HeartScreen America, Inc., the operator
of this website. HeartScreen America and its officers, directors,
employees, agents' contractors, subcontractors, and all other persons
acting on HeartScreen America’s behalf are required to honor
this
Privacy and Security Statement.
This
policy is
not intended to govern any existing or future web sites and/or services
operated by third parties or companies affiliated with HeartScreen
America, including, but not limited to:
parentheartwatch.org
yahoo.com1
takeittoheart.org
emscorporate.com2
freshtilledsoil.com3
1(Yahoo,
Inc. is HeartScreen America, Inc. website hosting company).
2(Electronic
Merchant Systems is HeartScreen America, Inc. payment processor).
3(Fresh
Tilled Soil is HeartScreen America, Inc. website designer).
We
suggest that you review the privacy policies of those websites to learn
how they collect, protect and use your information about you collected
on their sites.
Some Terms We Use in this Policy
Personal Information
is any information that identifies you with the exception of
professional information such as your business address, business
telephone and facsimile numbers and business e-mail address. It also
includes but is not limited to your credit card number, and health or
medical history.
Cookies
are small text files containing unique identification numbers that your
web browser software transfers from our web site to your computer when
you visit our site. HeartScreen America uses cookies to help
us
recognize your browser, make it easier for you to use our site and to
help us customize your experience. Our use of cookies is described more
fully below.
A Business Partner
is an entity or person with which or whom HeartScreen America has an
ongoing business relationship to provide test and data analysis, to
assist in developing our website or to provide marketing services or
specialized products or services or information to visitors to our
site.
Privacy
The Personal Information We
Collect, How it is Gathered and Used
We begin
collecting personal information from you when you schedule a screening
appointment with us. You may schedule a screening appointment with us
through our website by by providing certain personal or contact
information (e.g., email address, phone number, gender, date of birth).
You may also schedule a screening appointment with us through our
Customer Care Center by providing the same personal or contact
information to one of our customer service representatives.
If you
choose a heart screening or other service through our website, we may
ask you to provide us with personal information and/or health
information relating to you and any family member. This information
will be used as a component of the overall screening assessment by
licensed cardiologists and physicians that are part of the HeartScreen
America Business Partner network.
If
you choose to
purchase heart screening services from our site, you must provide the
following information: your name, credit card information, telephone
number (in case our customer service personnel need to reach you about
your order), mailing and/or shipping address, email address (so that we
may send an email message about your order and, if you opted-in, to
send you our email newsletter and/or special offers). In the following
paragraphs, we outline the services and activities in connection with
which we gather your Personal Information and provide details on how
that Personal Information is used.
All
of the following services are optional; if you do not wish to
provide Personal Information, you may simply decline to take advantage
of that specific service.
Personal
Information is collected in the following ways:
- Online Purchases -
To process your order, to contact you regarding your order, or to
answer any questions/concerns you might have expressed.
- Email Newsletters
- For your convenience, when you register as a member or schedule a
heart screening, the option to receive our periodic email newsletter
and special offers is pre-checked. If you do not want to receive this
service, please un-check the "Yes" box when scheduling a heart
screening or access the unsubscribe link provided in the email message.
- Surveys
- Occasionally, HeartScreen America conducts voluntary surveys through
its website or directly through emails. These surveys may ask customers
for background information and about their preferences. You are under
no obligation to be a part of any survey. You may at any time opt-out
of an email survey by accessing the Un-subscribe link provided in the
email message. The information HeartScreen America collects through
surveys is aggregated and is used to better serve our customers' by
helping us determine our customers' heart screening needs and improve
customer satisfaction and this site. Again, participation in these
surveys is completely voluntary and you therefore have a choice whether
or not to disclose the information requested. We do not sell, transfer
or otherwise disclose any of the information gathered in these surveys
but may share the results of the survey with our Business Partners in
accordance with this Statement.
- Promotions and Other Special
Offers
- We ask for only the Personal Information necessary to administer
these special offers. You may be contacted about promotions and other
special offers if you have opted to receive them. If you choose to
opt-out of receiving such offers at any time after having chosen to
participate in a promotion, raffle, or any other special offer it will
not affect your chances of winning. To stop emails about
special
offers, access the Un-subscribe link provided in the email message.
- Career Opportunities
- We ask for only the Personal Information necessary for you to apply
for employment. Personal Information submitted as part of a job
application or in a résumé sent via email is not
stored
online and is shared only with persons involved in the hiring process
at HeartScreen America.
The
Personal Information We Share and Who We Share It With
HeartScreen
America may make segments of your Personal Information available to
organizations as noted below:
Business
Partners
- We
will share personal information and/or health information relating to
you and any family member participating in our heart screening services
with the licensed cardiologists and physicians that will review the
screening results. The licensed cardiologists and physicians
will
only access your personal information and/or health information to
perform an interpretative assessment of the heart screening.
Your
heart screening result will always include the electronic signature of
the licensed cardiologist or physician that performed the
interpretative assessment.
- If
you have opted in to receive email from us we will share your name and
email address with our email service provider that delivers our email
newsletters and special offers, but its use of this information is only
permitted in connection with their administration and delivery of our
email program.
Disclosure
Under Corporate Changes
- We
may also sell, transfer or otherwise disclose Personal Information
including but not limited to your name and mailing address, in
connection with a fundamental corporate change such as a merger,
consolidation, or the sale of substantially all assets.
Disclosure
Under Legal Duty
- If
compelled to do so by valid subpoena or court order or other
governmental process, we may disclose your Personal Information as we
are legally required to do. We may also use or disclose your Personal
Information if necessary to protect the interests of HeartScreen
America.
How
You Can Control the Use of Your Personal Information
There are
several methods to contact us listed in this section. If you would like
to change your Personal Information in our records or remove your name
from lists, contact us using one of the methods set out below. There
are known methods that spammers can use to hide their identity by using
other people's email address to send out emails. If you have
a
question about the genuineness of an email you receive from HeartScreen
America contact us using the misuse@HeartScreenAmerica.com
email address.
- Email us
at: privacy@HeartScreenAmerica.com,
and include your name, address, telephone number, email address, and a
note of instruction; or
- Call us
toll free at 1-866-722-8008 or
- Write
to us at: HeartScreen America Inc., Attention: Privacy
Director, 300 Ballardvale, Andover, MA 01810, and include your name,
address, telephone number, and a note of instruction; or
- To be
removed from a "postal" mailing list, please use the contact
information above.
How
You Can Control Email Marketing You Receive From Us
You may
cancel
our email newsletters at any time by choosing the Un-subscribe link
provided in each message or edit information as you schedule a heart
screening at heartscreenamerica.com.
Certain
Technical Information You Should Know
Our
Use of Cookies
"Cookies"
are
small files that are stored by your web browser to help a particular
system recognize you and the pages you visited in a website. Our
website uses cookies to make your online experience more convenient.
For example, we may use a cookie to store your account information
between sessions and to maintain information about the appointments
you've requested during your session. Additionally, we may use data
from cookies for a variety of internal purposes, such as studying how
users navigate our website. We do not collect any personal information
from cookies. Further, no other information we collect from cookies can
be linked back to your personal information. Most browsers
automatically accept cookies, but if you prefer, you can set yours to
refuse cookies. Even without a cookie, you can still use most of the
features on our website, including scheduling and purchasing a heart
screening appointment.
Collection
of Analytical Data
We use
third
party web analytics services to track and analyze anonymous usage and
volume statistical information from visitors to help us administer our
website, improve our website's performance and to report website
traffic. These web analytics services use cookies, and other web
monitoring technologies to help track visitor behavior on our behalf.
These services do not use these technologies to collect any personally
identifiable information from website visitors.
Security
How We Strive to Protect Personal
Information
At
HeartScreen
America, we have electronic and corporate policies and procedures in
place for the security of every screening order placed online. We use
Secure Socket Layer technology (SSL) to keep others from intercepting
your information while it is being transmitted across the Internet. SSL
technology is the industry standard method of communicating secure
online transactions and is built into most major browsers. The secure
mode begins when you initiate your order. All information, once on our
server, is protected from any external intrusions. Once your screening
order is processed, we will not retain your credit card number in our
online systems. Only HeartScreen America employees who require your
Personal Information to serve you have access to your data, which is
password protected. Employees who have access to Personal Information
are trained in the privacy and security practices of this Statement.
HeartScreen
America provides links to web sites outside of heartscreenamerica.com
as an added convenience to our users. HeartScreen America is not
responsible for the privacy, terms of use or other policies of any
other web site or their management of your Personal Information.
E-Mail Abuse
There are
many
unscrupulous individuals operating on the internet today who would
think nothing of fabricating an email to make it appear that it comes
from HeartScreen America. These individuals may be engaging in a
practice know as "phishing" in which they attempt to trick unwary
recipients of email into divulging Personal Information. HeartScreen
America will rarely, if ever, request Personal Information in an
unsolicited email message to you.
If you have
any
question about the genuineness of an email you receive that appears to
be from HeartScreen America contact us at misuse@HeartScreenAmerica.com
and do not furnish Personal Information in response to the email unless
its authenticity can be verified.
Transaction
Security
Secured
communications on the web require attention to authentication,
encryption and data integrity. All three are addressed by the Secure
Socket Layer (SSL) protocol. Authentication is the process of
establishing that you are communicating with our web server, as opposed
to another server assuming our identity. We have obtained a
Verisign™ digital security certificate for
heartscreenamerica.com. Verisign™ is an independent
third
party that authenticates the identity of others on the Internet. The
Verisign™ certificate confirms that we are the recipients of
your
communication. Encryption is the process of scrambling data (through
the use of keys and mathematical encoding algorithms) to prohibit
anyone from understanding it if they intercept the data while it is on
its way from your browser to our server. Encryption protects
communications between your browser and our mainframe system. We have
also implemented a firewall to protect all of our systems from
intrusion. Data Integrity ensures the data passed between your browser
and our server is not being tampered with while in transit. SSL
protects information en route to us, and as mentioned, the
Verisign™ certificate confirms that we are the recipients of
this
information. You can be assured that we strive to protect your data
with the utmost care at all points in the process. However, no data
transmission over the Internet or any wireless network can be
guaranteed to be absolutely secure. Therefore, we do not warrant or
ensure the security of any information sent to us online. If you have
questions, comments or concerns please contact us via email at privacy@HeartScreenAmerica.com
or call us at 1-866-722-8008.
To ensure
you
are in SSL (Secure Socket Layer) or secure mode for your transactions,
look at the address of the page. Secure pages will usually appear with
an address that begins with https:// rather than the standard http://.
Other Matters
You Should Know
Our
Policies Regarding Children
We do not
sell
services for purchase by children; however, we do sell services to be
administered to children for purchase by adults. If you are under 18
years of age, please do not submit any information without the express
consent and participation of a parent or guardian. We will not
knowingly collect Personal Information about any person under 18 years
of age without the express consent and participation of a parent or
guardian. If you believe that we have information from or
about
anyone under 18 years of age without the express consent and
participation of a parent or guardian, please notify us immediately by
email at privacy@HeartScreenAmerica.com or call us
toll free at 1-866-722-8008.
Links
to Other Sites
We provide
links
to other sites we think you may find informative. These sites operate
independently of HeartScreen America and have established their own
privacy and security policies. For the best online experience, we
encourage you to review these policies before submitting any Personal
Information through these sites.
Consent
to Transfer
This web
site is
operated in the United States. Please be aware that any information you
provide to us will be transferred to the United States. By using this
web site and/or providing us with your Personal Information through
this web site, you consent to this transfer.
Updates to this Statement
We reserve
the
right to make changes at any time to our policies and/or alter the look
and functionality of our web site. However, if we change how we use
your Personal Information, we will post the policy change notification
on the web site, and we will update this Statement accordingly. We
encourage you to periodically review this Statement for the latest
information on our privacy and security policies.
Our current Statement was last
updated March 27, 2008.
For
further information, about any of the information in this Statement,
please contact the Privacy Director at the address listed above under
the heading "How You Can Control the Use of Your Personal Information"
or send an email to privacy@HeartScreenAmerica.com.